Instagram bio ideas

Instagram bios for florists

A florist’s bio should say what you make, where you deliver and how to order, because flowers are often bought in a hurry. Copy a bio below, add your area and your cut-off times, and keep the order link easy to find.

Updated 6 October 2026 · 42 bios

Tap a bio to copy it, or Edit it first. Counts are out of Instagram's 150-character limit.

Shop and studio bios · 8

Independent florist in [city]. Fresh flowers, wrapped by hand 💐
63/150 characters
Neighbourhood flower shop. Open Tuesday to Saturday.
52/150 characters
Flower studio for weddings, events and everyday bunches.
56/150 characters
Seasonal blooms from growers we know 🌿
38/150 characters
Small florist, big buckets. Delivering across [area].
53/150 characters
Home studio florist. Orders open every Monday.
46/150 characters
Bouquets, posies and plants for people who like colour.
55/150 characters
Family-run florist since [year]. Come and say hello.
52/150 characters

With an order prompt · 7

Order by 2pm for same-day delivery in [area] 🚚
46/150 characters
Weekly bouquet subscription. Tap the link to start 💐
52/150 characters
DM BOUQUET with your budget and we'll suggest options.
54/150 characters
Comment FLOWERS on my latest Reel and I'll send this week's menu.
65/150 characters
Wedding enquiries: message us with your date and venue.
55/150 characters
Pre-order for Mother's Day before it sells out 🌷
48/150 characters
Order link below. Collection and delivery available.
52/150 characters

Weddings and events · 7

Wedding florist. Bouquets, arches and tables that feel like you.
64/150 characters
Wedding flowers in [region]. Booking [year] dates.
50/150 characters
Soft, wild and a little bit romantic 🕊️
38/150 characters
Flowers for ceremonies, tables and tiny details.
48/150 characters
Event florist | corporate, dinners and launches.
48/150 characters
Planning a wedding? Start with a quick chat and a colour palette.
65/150 characters
Flowers that suit your day and your budget.
43/150 characters

Seasonal and flower-loving · 7

Tulips in spring, sweet peas in summer, dahlias till frost 🌷
60/150 characters
Cutting garden dreamer. Sharing what's in bloom this week.
58/150 characters
Peonies are the reason I'm up at 5am.
37/150 characters
I speak fluent eucalyptus and ranunculus.
41/150 characters
Flowers make hard days softer 🌼
31/150 characters
Follow for what's fresh at the market each morning.
51/150 characters
Dried flowers that last longer than the compliments.
52/150 characters

Workshops and learning · 7

Flower workshops in [city]. Learn to build your own bouquet 🌸
61/150 characters
Monthly floral classes for beginners. Book through the link.
60/150 characters
Tips for making supermarket flowers last longer 💧
49/150 characters
Step-by-step arrangements you can copy at home.
47/150 characters
Comment VASE and I'll send my cut-flower care tips.
51/150 characters
Teaching small florists how to price an event.
46/150 characters
Floral design for people who think they aren't creative.
56/150 characters

Short bios · 6

Florist 💐
9/150 characters
Fresh flowers daily.
20/150 characters
Wrapped with care.
18/150 characters
[Name] Flowers | [city]
23/150 characters
Bloom where you're planted.
27/150 characters
Petals, stems and joy.
22/150 characters

Write your own

A bio that works usually has the same few parts. Fill them in for yours, or start from the example.

What you make and your area
Your style or sourcing
How and when to order
A next step

Worked example

Independent florist in [city] 💐 Seasonal blooms, wrapped by hand Order by 2pm for same-day delivery 👇

101/150

Fill in the blanks

Each part becomes a line of your bio. Nothing you type is uploaded.

1. What you make and your area

2. Your style or sourcing

3. How and when to order

4. A next step

Your bio

Your lines show up here as you type.

0/150

Tips for your bio

Say where you deliver and when the order cut-off is. Flower buyers often decide in minutes, so “same-day delivery in [area], order by 2pm” answers the question before they ask it.
Put “florist” and your town in the name field, such as “Rosa | Florist in Leeds”. People search for a florist near them, and Instagram searches the name before the bio.
Turn on a location in your profile if you have a shop people can visit. If you work from home, use the town or area instead of a street address.
Save highlights for “Weddings”, “Bouquets”, “Delivery info” and “Care tips”. A bride and a last-minute birthday buyer are looking for different answers.
Pin posts that show your range and price starting points, such as “Bouquets from [amount]”. Do not promise a particular stem, because flowers change with the season and the market.
Plan for busy dates. Valentine’s Day, Mother’s Day and wedding season bring floods of questions, so put the order link and the deadline in the bio for those weeks.

Questions people ask

What should a florist put in an Instagram bio?

Say what you make, where you deliver and how to order. Add a line about your style, such as wild, seasonal or modern, and a link to your shop or enquiry form. Opening days and cut-off times save a lot of messages.

Should I put delivery times in my bio?

Yes, if they are fixed. A line like “order by 2pm for same-day delivery” helps buyers and cuts repeat questions. Update it when your schedule changes, because an old promise is worse than none.

How can a florist get orders from Instagram?

Point the bio to one order page, post bouquets with a price starting point and tell people exactly how to buy, such as “DM BOUQUET” or a link. Answer quickly, because flowers are often bought for a date.

Do I need a business account to sell flowers on Instagram?

A Business or Creator account gives you contact buttons, a category label under your name and insights. It is also the account type needed for automated replies to comments and DMs, for example during a busy holiday week.

How long can an Instagram bio be?

150 characters, with spaces, emoji and line breaks counted. Each bio above fits, and the counter beside it shows how long it is.

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